A Winning Formula for Success

A Winning Formula for Success

In these days of tight budgets and a limited pool of available philanthropic dollars, nonprofits need a crisp, clear, and compelling message-one that grabs peoples’ attention and clearly demonstrates the purpose and foundational basis for its work. Donors want to give...
Marketing vs Development

Marketing vs Development

Having great marketing, advertising, and PR plans are great first steps in assuring your organization has adequate financial resources to carry out your mission. But is it enough? I say no. The finest website, the classiest brochures, even the snappiest messaging are...