by Tom Okarma | Aug 9, 2011 | Blog, Leadership
Seth Godin is one smart guy. I like reading his “take” on things. Sometimes he makes my head hurt but he always makes me think. Not by using outrageous examples but by his thoughtful and common sense perspective. (He is speaking later this week at a...
by Tom Okarma | Jul 23, 2011 | Blog, Leadership
Now that we are past June 30, it’s a good time to take a look under the hood. How are things going in your organization so far? It’s not too late to make critical adjustments to get back on track if results and performance are falling short of expectations. Revenue...
by Tom Okarma | May 10, 2011 | Blog, Strategic Planning
Having great marketing, advertising, and PR plans are great first steps in assuring your organization has adequate financial resources to carry out your mission. But is it enough? I say no. The finest website, the classiest brochures, even the snappiest messaging are...
by Tom Okarma | Mar 19, 2011 | Blog, Board Development, Leadership, Strategic Planning
One comment I hear executive directors make with some regularity is how they wish they could figure out how to expand their volunteer and donor base to include younger people. I notice, though, that in practice these same executive directors continue to do the...